Belle DecorFebruary 10, 2015
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It’s no surprise that trunk shows have always been popular in the South—the idea revolves around gathering a group of friends for a party and celebrating one-of-a-kind style, after all. In the past, though, style often traveled South by way of the trunk show, with companies such as Brooks Brothers and Parisian linen label D. Porthault taking their goods on the road below the Mason-Dixon line. Now, in the wake of the pop-up shop craze, trunk shows are more popular than ever, offering a vehicle for young Southern designers and businesses to export Southern style.